Motion Design
Animated GIPHY stickers for brands and cultural moments, built to grab attention and drive shares.
01Viral Trend Moments
The highest-performing stickers come from reading the cultural moment and moving fast. When a music video drops or a movie premieres, there's a narrow window where the right sticker can ride the wave of organic search traffic and go viral. The process: spot the trend, rotoscope key footage, create clean loops, optimize for GIPHY's search algorithm, and publish before the moment passes.
Bad Bunny
When Bad Bunny dropped new music videos, the stickers were created within hours, quickly rotoscoped from the video footage, looped, and uploaded to GIPHY. The stickers gained massive organic traction as fans searched for ways to reference the videos in their Stories and messages.
Bad Bunny himself used the stickers to promote the same music videos on his Instagram, driving millions of additional views and proving the stickers had become part of the cultural conversation.
3 Spider-Men
When the iconic three Spider-Men scene hit the internet, the stickers were ready. Rotoscoped and uploaded to GIPHY as the hype peaked, the stickers exploded across social platforms as fans shared the moment everywhere.
25 million views in just a few days. The stickers became one of the most-used Spider-Man assets on GIPHY during the film's release window, proving that speed and cultural awareness are the real creative advantage.
02Sticker Collections
Branded sticker packs designed for social engagement. Each collection is tailored to the client's identity and optimized for discoverability across GIPHY's platform.
How It Works
For Brands
GIPHY stickers are one of the highest-ROI assets a brand can invest in. Once published to the GIPHY platform, they become searchable across Instagram Stories, Snapchat, TikTok, iMessage, WhatsApp, and every major messaging app. Users discover them organically and apply them to their own content - turning every share into free brand impressions.
The stickers are designed for maximum engagement: bold, loopable, and personality-driven. Each one is optimized for GIPHY's search algorithm with strategic tagging and transparent backgrounds that work on any content.
The Process
Every sticker starts with the brand's visual identity - logo, colors, mascots, cultural references. From there, the motion design process focuses on creating seamless loops with personality: bounces, spins, glows, and character animations that feel native to the platforms where they live.
Delivered as optimized GIF files with transparent backgrounds, tagged and published directly to GIPHY's verified brand channels. From concept to live on every platform in under a week.