While working part-time at Apple Retail in Operations, I took the initiative to create design work for the store — motion graphics for internal communications, 3D service icons, and a full 1:1 scale AR-viewable replica of the store for layout planning. That self-driven work earned recognition and ultimately landed me a role as Motion Designer for Apple Services Marketing within MarCom (Marketing Communications), creating template concepts, motion design, and 3D assets for new product releases.
MarCom Work
Motion design and 3D assets created for Apple Services Marketing — including template concepts for App Store and Apple Music new releases, along with other internal assets.
The Story
Studying Design
I was studying design in college while working part-time at Apple Retail in Operations. During breaks I'd work on homework and class projects — 3D modeling, motion graphics, visual design. All my coworkers knew I was into design and art. It was a natural part of who I was at the store.
Contributing to the Store
I started helping out with small internal projects — adding motion graphics and design to internal update emails, creating 3D icons for store services, and eventually building a full 1:1 scale 3D replica of the store to help the team plan and visualize layout changes. Set it up to be viewable in AR so you could walk through proposed updates at real scale before moving a single table.
1:1 Store Replica
Built a complete 3D replica of the Apple Store at true 1:1 scale — every table, display, fixture, and product mapped to its real-world position. Used for planning layout changes and viewable in AR to walk through updates before committing to them.
Render with a 3D scan of a coworker placed inside the store model
AR Giftcard Concepts
3D Icons
3D-rendered service icons created for internal store communications and motion graphics.
Apple Pickup
NPS Score
Returns
Apple Pickup
ReturnsInternal Newsletters
GIFs created for internal store newsletters and communications while at Retail.
Shot on iPhone
Participated in an internal Apple video competition to shoot a short film on iPhone. Made with a team of coworkers.
The Path
Retail Operations
Worked part-time in Operations while studying design in college. Coworkers knew I was into design — I'd work on class projects and homework during breaks.
Design for the Store
Started contributing design to the store — motion graphics for internal emails, 3D service icons, and a 1:1 AR-viewable store replica for planning layout changes.
MarCom
Moved to Apple MarCom as a Motion Designer on the Services Marketing team. Created new template concepts, motion design and 3D, and updated New Release templates with assets and effects.
